Apple Partners With The Conservation Fund to Protect Working Forests, Ensure Paper Supplies [Mac Blog]

The Conservation Fund today announced that it has partnered with Apple to acquire over 36,000 acres of working forest in Maine and North Carolina, a move that will ensure both the continued health of the forests and Apple's paper supplies.

“Apple is clearly leading by example—one that we hope others will follow,” said Larry Selzer, president and CEO of The Conservation Fund. “By all accounts, the loss of America’s working forests is one of our nation’s greatest environmental challenges. The initiative announced today is precedent-setting.”



The forests that Apple and The Conservation Fund are protecting are larger than the land area of the City of San Francisco. Through its commitment, Apple can ensure a steady supply of sustainably harvested timber to paper and pulp mills.

Apple vice president for environmental initiatives Lisa Jackson tells BuzzFeed that the move is the company's latest effort to ensure the sustainability of its supply chain.

“Imagine if every time you opened a package from a company you knew that it came from a working forest. And imagine if companies took seriously their paper chain and made sure that was renewable, just like energy. And imagine if they didn’t just buy renewable paper, but took the step of ensuring that they would stay working forests forever.”

Apple has worked very hard over the years to exert as much control as it can over its supply chain in order to create a competitive advantage and ensure consistent supplies and pricing. With more recent forays into renewable energy production and now even paper, Apple is proving able to both secure its supply chain and demonstrate its commitment to environmental responsibility.

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Posted in 2015 at 01:53PM, April 16

Apple Likely Sold More iPhones in China Than in the U.S. Last Quarter [iOS Blog]

A day before the company is set to announce earnings for its first fiscal quarter of 2015, Financial Times highlights a recent report suggesting Apple may report it sold more iPhones in China than in the U.S. for the first time ever.



According to analysts from financial firm UBS, China accounted for 36 percent of iPhone shipments in the most recent quarter, compared to 24 percent for the U.S. The analysts also compared the numbers to 2013, noting that a year before China accounted for only 22 percent of shipments with the U.S. at 29 percent.





Creative Strategies analyst Ben Bajarin concurs with the UBS report, believing around 2 million more iPhones were sold in China than in the U.S. during the quarter. With the upcoming launch of the Apple Watch, he also believes it's just the beginning of the country's fiscal dominance over Apple sales.

“It’s already been a good year, building up to the climax of this quarter,” said Bajarin, referring to Apple’s momentum in the world’s largest smartphone market. “It leads to a lot more optimism for China . . . Their potential headroom in China is higher than it is here [in the US].



They will likely do more in China than US from here on out,” he said. “It certainly shows how important the China market is to Apple’s upside.”

Apple has been emphasizing the importance of China for the company for some time, most recently meeting with the Chinese government to discuss data privacy and security, partnering with popular mobile payment service Alipay, and planning multiple Apple Store openings like the one in Chongqing opening this week.



On the distribution front, 2014 most notably saw a partnership between Apple and the world's largest carrier, China Mobile. The partnership allowed iPhones to be sold in 3,000 more cities where Apple previously had very little presence, undoubtedly aiding the Cupertino-based company rising Chinese in recent quarters.

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Posted in 2015 at 01:53PM, January 26