Much has already been said on the fact that Apple’s Watch launch is basically a mess from a simple perspective: the company’s most important new product since the iPad debuted in 2010 will not be available in stores on the day Apple marked as the official release date. Many buyers who preordered the device will not receive it on April 24th either, but that doesn’t seem to be as important as the fact that Apple won’t be able to use its massive infrastructure of retail stores to sell Watches to walk-in customers who aren’t keen on just ordering the device online.
Apple might not be able to fix its launch problems at this point, but at least the company is publicly acknowledging its launch marketing issues.
Apple just publicly acknowledged the mess it made with its Watch release date