When it comes to reducing the costs associated with manufacturing, no one can even touch Apple. Even before Apple became the tech behemoth it is today, Tim Cook, in his capacity as Apple's COO, was able to streamline Apple's entire supply chain while simultaneously securing favorable pricing across a number of important components.
With the Apple Watch slated to launch next month, Apple's operational wizardry may once again be on full display. Specifically, Apple may have come up with a way to deliver an 18k gold watch by using less gold, volume wise, than traditional 18k gold.
Brilliant patent details how Apple may be saving money on the 18k Gold Apple Watch